Amid a more conscientious marketplace, entrepreneurs are increasingly interested in conducting business in ways that “give back”—pursuing opportunities that benefit the bottom line while also positively impacting and influencing society at large. Given the extent to which this movement has grown, business owners with this mindset have been coined “socialpreneurs,” embodying a category all their own. Read more
Maple Grove resident Scott Petinga’s life began on May 3, 2004. He was in his early 30s, but the day signaled a rebirth. He was diagnosed with testicular cancer, and it set him on an entirely new path. Read more
Sharing an exciting announcement about The Scott Petinga Group:
Eight years ago, I created AKQURACY in my basement with nothing more than a vision to challenge the marketing status quo. What began as an idea quickly became a thriving marketing agency fueled by data.
As we’ve grown, we’ve naturally evolved. Therefore, it made sense to split our company into two in order to best serve our clients. AKQURACY will continue to provide deliberate, planned and sequenced message delivery systems that drive omni-channel engagement.
Our new organization, mélange, employs a diverse, talented and seasoned roster of industry leaders and recognized speakers armed and ready to solve any marketing challenge. As such, it is truly an amalgamation of the world’s most brilliant analytical and marketing minds.
I couldn’t be happier to announce this evolution or more excited for what lies ahead.http://melangemindset.com/
It’s not every day that a bona fide business movement comes along — an evolutionary and revolutionary paradigm shift that can literally change the world for the better and outright redefine success in business across the board. Take heed America: a seismic shift is indeed underway in the form of the Public Benefit “B Corporation,” a new classification that effectively leverages the power of business to solve social and environmental problems. Read more